Ambient Advertising, what is it?

Our first term is dedicated to launching our own AMBIENT ad agency in small groups. I’ve been paired with two lovely girls, one has already confessed to smoking lots of doobs and the other I don’t know her name.

Our tutors waffled through numerous PowerPoint presentations on Monday and Tuesday, to be honest I was more interested in tweeting up a storm of whit about my new classmates under the table and pausing, briefly now and then to think about what I was going to get for lunch (for those of you who’re interested, I got a Burrito, and a smoothie after much deliberation).

What was I talking about?

Oh, Ambient Advertising.

Ummm. Okay, I stumbled across a few articles. I dont even want to talk about the first ad featured in this list of “cool and creative” ads

http://www.boredpanda.com/33-cool-and-creative-ambient-ads/

However, this second article tries to explain the the deal is a little more, and had really cool photos of the really fucking cool ads.

Like these

Image

and this uber cool ikea ad thingy in the street

Image

http://www.creativeguerrillamarketing.com/guerrilla-marketing/what-is-ambient-advertising/

I dont have uni again until friday, thank fuck, i’m so tired I feel like a newborn. Hopefully I can figure out what Ambient advertising is and come up with some groovy ideas for my little agency with my mate Howard Marks and our unnamed european lady friend.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s